As Hollywood continues to embrace generative AI, Adobe is taking steps to make its Firefly suite of creative tools the go-to ...

Creative software firm Adobe announced new partnerships on generative AI with studios, talent agencies and production ...

The Adobe Film & TV Fund, totaling $20 million, supports diverse filmmakers and will spotlight their work at Sundance.

Disney CEO Bob Iger sparked online backlash after suggesting that AI-generated content will soon appear on Disney+, resulting in calls to boycott the streaming service. Senior Contributor. Forbes ...

In a world fixated on efficiency and productivity, brands that use AI to spark creativity become consumer favorites.

It can be difficult to discern when and where Generative AI might be used in a movie, so here is a short guide to what was made with AI and what was created using “traditional” computer effects in our ...

AI-driven generative design automates the exploration of thousands of design permutations, significantly reducing development cycles and costs. Integration of simulation and manufacturing constraints ...

Last year, filmmaker Paul Schrader—the director of Blue Collar, American Gigolo, and First Reformed, and writer of Martin Scorsese’s Taxi Driver—issued what seemed like the last word on artificial ...

Generative artificial intelligence models have left such an indelible impact on digital content creation that it's getting ...