Adscriptly Launches AI-Powered Google Ads Optimization Platform

New platform unifies conversion tracking from CRMs, call tracking, and manual sources to automatically qualify leads ...
Search Engine Land

Google Ads simplifies conversion tracking with new tag manager feature

Google Ads introduced new form tracking in Tag Manager that enables codeless event creation for lead form submissions. Advertisers can now set up conversion tracking via a user-friendly interface, ...

15 Fixes To Improve Low Conversion Rates In Google Ads

Learn 15 practical ways to improve Google Ads conversion rates, covering bidding, targeting, ad copy, and landing page ...
adexchanger

Conversion Tracking

Twitter’s Wednesday release of conversion tracking is the company’s latest direct-response push. Beta advertisers, including retailer Alex and Ani, food-delivery and takeout service GrubHub Seamless ...
Searchenginejournal.com

Is Your Conversion Data Misleading You? 7 Common Google Ads Tracking Issues

Conversion tracking tends to be one of those things advertisers set up once and then forget about, until something fails – big time. But in my 16 years of experience running Google Ads, I can ...
Search Engine Roundtable

Google Ads Turns Of Personalization, Remarketing & Conversion Tracking For Advertisers Failing Audits

Google is notifying some advertisers that they do not comply with Google's EU User Consent Policy, i.e. Consent Mode v2 and that as of July 21st and will turn off personalized and non-personalized ads ...