Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...

Adobe has launched a tool called AI Assist that will weave machine learning throughout its analytics platform with the aim of giving customers the ability to uncover currently unknown insights and ...

Adobe today announced a number of new features for Customer Journey Analytics, its tool for tracking customers across platforms that is part of the company’s Experience Cloud portfolio. As the ...

Stamford, Conn.-based Gartner recently released its second annual Magic Quadrant for Digital Marketing Analytics, naming SAS, Adobe and Google as Leaders. Yet the small number of vendors also ...

ROSEVILLE, Calif.--(BUSINESS WIRE)--BlastX Consulting is proud to announce that Trent Thayne, Senior Consultant, Digital Analytics & Insights, has been recognized as an Adobe Analytics Rockstar—an ...