When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. BRISTOL, UK—Consumption of long-form YouTube content is rising rapidly in the U.S., accounting ...

Meta’s popular social media platform Instagram may soon allow users to upload long-form videos, signaling potential challenges for YouTube and its content creators. Instagram head Adam Mosseri hinted ...

Long-form content used to get a bad rap. Writers feared no one would read it. Marketers worried attention spans were too short. The assumption was simple: shorter content wins. But the data and ...