You were certain you would win but you didn't. BD and capture expert Nc Coppings explains what goes wrong a when a sure thing goes bust. As a growth officer, you strive for consistent, predictable ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Learn how to choose and implement flexible CRM software for your small business and which systems might work best for your company.

Here’s a newsflash: sending regular e-newsletters can be a cost-effective way to build relationships with customers and prospects. Just make sure you do not bore or annoy them in the process.