Sometimes I think the history of graphic design is a history of finding new terms to define graphic design. In the 100 years or so since the term was first coined, designers have been looking for an ...

According to the wisdom of French philosopher Jean-Baptiste Alphonse Karr, “Plus ça change, plus c’est la même chose,” or “The more things change, the more they stay the same.” This adage holds ...

Financial product owners face unique challenges that require staying ahead of the curve with innovative design strategies. Financial services must not only be efficient and user-friendly but also ...

Designing a product is about more than just catching the consumer's eye—it can also have a greater impact on their emotions and overall well-being. As today's potential customers continue to seek ...

In the heart of one of the world’s most fast-paced financial markets, a digital reckoning was brewing. A leading retail bank—serving tens of millions, managing hundreds of billions, and deeply ...

Airports are like mini cities, buzzing with travelers, airport and airline staff, TSA agents and vendors. With so much activity occurring within airports, how can design cut through the complexity to ...

Once you’ve identified your audience and refined your message, your design strategy becomes the difference between a mail piece that performs and one that gets ignored. Images, fonts, layout, copy, ...