The Google Analytics API provides access to Google Analytics (GA) report data such as pageviews, sessions, traffic source, and bounce rate. The official Google documentation explains that it can be ...

Google has developed a tool to automate the creation of custom-reporting dashboards for its Analytics website-usage tracking service, the company said on Wednesday. The new Google Analytics Easy ...

Google Analytics is a useful tool for measuring website usage — everything from simple page views to the kind of complex ad campaign tracking marketers might need. However, I find the user interface ...

After demoing it at Google I/O earlier this year, Google Analytics today launched its Tag Manager for Mobile Apps and Google Analytics Services SDK for Android and iOS. These tools, Google says, will ...

In the past, link building was less about bringing people straight to your site and more about making sure Google rank your site as high as possible. These days, many link building methods focus on ...