Discover how infomercials work, their benefits and downsides, and how they’re made. Learn how to spot exaggerated claims and make informed decisions.
If you’ve ever struggled with insomnia, you don’t have to spend much time watching late-night TV to see your fair share of infomercials. That’s when they come out of the woodwork. Products like “The ...
With the ongoing pandemic, even more people are turning to online, cable and streaming services to buy products they want and need. Though infomercials have been around for a while, this medium ...
LOS ANGELES (CBSLA.com) — English infomercials will replace local TV programs aimed at the Chinese, Filipino, Spanish and Armenian communities on KSCI, Channel 18, after 30 years of being on the air.
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. We’ve all seen them on TV. Hawking ...
Kevin Trudeau has been banned in Boston, and everywhere else in the U.S. Trudeau has also agreed to pay $2 million to settle charges that he falsely claimed that a coral calcium product can cure ...
A program-length TV commercial (also done sometimes on radio) that's very similar in appearance to a news program, talk show or other non-advertising format that provides consumers with in-depth ...
March Madness means basketball for most Americans but it also means madness over Pledge Drive programming for some PBS watchers. I've written about this issue several times over the past three years ...
NPR's Michele Norris talks with Steve Dworman, publisher of the Infomercial Marketing Report, about the 20th anniversary of the infomercial being celebrated in Las Vegas at the Electronic Retailing ...
Money is tight. Family budgets are stretched. Non-essential purchases are being put off. And yet, infomercial sales are booming. Demand for “As Seen on TV” products is stronger than ever, in fact.
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