Tomas Wässingbo of Zacco and Gunilla Larsson of Tetra Pak explain how patent harvesting can help in developing a corporate culture of IP awareness It is all too easy for the recognition and protection ...
Despite their strength and versatility, design rights remain underused. As Wässingbo notes, “Maybe one can say that design is often in the shadow of patents, utility patents, and trademarks.” Indeed, ...