The digital revolution has thrown business into an information age gold rush, characterized by a relentless pursuit of informed, data-driven strategies that maximize ROI. Intent data is at the ...
Intent data gains traction as Leadpoet raises 750,000 dollars pre seed and reaches 1 million dollar run rate by using AI to ...
Intent data is becoming an increasingly important tool among B2B organizations and retail marketers. In fact, 62% of companies now use one or more intent data solutions. Yet, as a new product category ...
B2B marketers intent-ions are clear: Some 65% of B2B companies plan to invest more in buyer intent data in 2023, even though 61% of them face shrinking or static budgets. But despite their eager ...
We know for a fact that data is the lifeblood of modern organisations—whether B2B or B2C. And businesses are always looking for innovative methods to generate and use data that gives them a ...
Using sales and marketing intent data can be a powerful tool, with even the slightest market share rise representing a significant commercial gain. Companies are increasingly turning to sophisticated ...
Intent data can be used to help marketers better understand their customers and their needs. It can be used to help marketers gain valuable insights into their customers' behavior and preferences. By ...
John is the CMO of TechTarget, where he helps bring the power of purchase intent-driven marketing and sales services to tech companies. As marketers, we’re all looking for a silver bullet to resolve ...
NEWTON, Mass.--(BUSINESS WIRE)-- TechTarget, Inc. (Nasdaq: TTGT), (“Informa TechTarget”), a leading growth accelerator for the B2B Technology sector, today announced a 41% expansion of its proprietary ...
In the wide-ranging and competitive landscape of the food industry, businesses are increasingly turning to sophisticated marketing and sales intelligence solutions. From the collection and use of ...