This story is free to read because readers choose to support LAist. If you find value in independent local reporting, make a donation to power our newsroom today. It took more than half a century of ...
Line extension and brand extension address the marketing of commercial goods. The brand refers to the recognized product or company name such as Kraft, Pepsi or Apple. The way in which the company ...
Messaging apps have the bit time recently, thanks much in part to the buzz surrounding WhatsApp (and it’s almost acquisition by Facebook). But there are a slew of other international products doing ...
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