This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. As it continues to work on its advancing AR ...

Lens Studio is a new Mac and Windows desktop app from Snap Inc. for creating, publishing, and sharing augmented reality objects and experiences in Snapchat, as overlays known as ‘Lenses’. The free ...

Snap is quickly becoming the gold standard for augmented reality. About a year ago, the company released new ground segmentation Lenses. Since then the company has focused increasingly on expanding ...

While the Snapchat mobile app is Snap’s most popular offering, its desktop app Lens Studio lets users easily create augmented reality lenses that can be applied on the go. Today, Lens Studio is adding ...

Snap is opening up to more creators. The self-proclaimed camera company released Lens Studio on Thursday as a way for developers to build augmented-reality experiences for Snapchat. The tool, ...

Snapchat is updating its Lens Studio tool with the ability to create custom Face Lenses for the first time. Lens Studio previously offered the ability to create World Lenses, or AR effects applied to ...

Snapchat today announced it was opening Lens Studio to everyone. Anyone can develop their own Lens, one of Snapchat’s most lauded augmented reality feature. Lens Studio is an app available for Windows ...

As promised, Snapchat is ramping up its Lens Studio as part of its overall redesign this year. Snap Inc. announced on Tuesday the addition of new features to its Lens Studio, aimed at giving creators ...

At the end of last year, Snap introduced Lens Studio, a platform that allows developers to create AR lenses for Snapchat. Today, the company is announcing new features for Lens Studio, including seven ...