Company says the partnership with Eagle Eye is aimed at enhancing customer engagement and supporting sales growth ...

Gen Z is driving a loyalty boom in restaurants, pushing brands to deliver faster, frictionless digital rewards.

A look at the hidden tradeoffs behind loyalty-driven growth — and how to avoid inheriting risks you didn't design for.

As CTO of Engage People Inc. Len Covello helps companies differentiate loyalty programs to deliver a better experience for their customers. If you are a retailer, you probably already have a loyalty ...

For years, loyalty programs in the digital economy were defined by simplicity: a fixed percentage of cashback, or a modest set of bonus points based purely on volume of play. While transactional ...

High-performing customer loyalty programs, while complicated to operate, have proven to be well worth the effort. Several successful airline loyalty programs have a higher valuation than the ...

Loyalty programs are a great way to grow revenue for your business. Get an understanding of the types of loyalty programs, their strengths and more. Loyalty programs significantly enhance your company ...

The loyalty market in Finland offers opportunities in diverse program models (points, cashback, tiered), channels (in-store, ...