JCPenney has partnered with plus-size supermodel and entrepreneur Ashley Graham to create a namesake collection for full-figured women that is scheduled to launch this fall. The retailer has ...

The news of this collection comes after J.C. Penney rolled out a new marketing campaign intended to change its brand positioning. The company launched a series of advertisements with captions reading ...

Fresh off its latest marketing reboot, JC Penney is heading into new territory, revamping its plus-size offerings with model Ashley Graham. The retailer says the new collection will build on its ...

Fans finally have an answer regarding Ashley Graham’s clothing size. The model, 37, revealed the tidbit of information when she modeled a brown leather jacket, designed for her new line offered at ...

Even though more than two-thirds of women wear plus-size apparel, they’re often made to feel invisible — particularly in the world of fashion apparel. But model and plus-size advocate Ashley Graham, ...