Prescriptive analytics has become a real competitive advantage for marketers. Here's why. Analytics has long been the backbone of marketing success. Analytics enables marketers to make data-driven ...

Our lives are busier, more complex and face more constraints and uncertainty than ever before. This is especially true for brokers and consultants, who face an ever-growing mountain of data and ...

While predictive analytics have been an ed tech buzzword in recent years, they are but a midpoint in the evolution of data analytics in higher education. What began as descriptive analytics, the ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Our brains are constantly required to rapidly make complex decisions. For example, your team is approaching the deadline for a product launch, and it becomes apparent that you won’t be able to meet ...

In this special guest feature, Guy Yehiav, CEO at Profitect, discusses how prescriptive anaytics holds the keys to efficiency with the least amount of risk and the fastest time to value. Prior to ...

Here we explore the ways predictive analytics and prescriptive analytics are being used in the call center today, and trends to watch for tomorrow. Predictive analytics can help evaluate behavioral ...

We’ve all heard the phrase “data-driven decisions” in reference to organizational leaders aspirations' to use hard facts and figures to inform their business decisions. In higher education, the core ...