AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...
Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...
Holistic, end-to-end workflow—integrated and automated across planning, buying, execution, and finance—reduces operational overhead and frees teams to focus on higher-value work. Faster, more accurate ...
New Suite Mitigates AI Governance Risk and Unlocks Programmatic Media Efficiencies NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, ...
AgenticOS is intended to cut down time spent on campaign setup and troubleshooting while freeing up focus for more high-level ...
NEW YORK--(BUSINESS WIRE)--Vistar Media, the global leader in programmatic technology for digital out-of-home (OOH), today announced an expansion of the programmatic OOH ecosystem through partnerships ...
As data, analytics and technology assume larger roles in the marketing agenda, CMOs run on a non-stop treadmill trying to keep up with it all. In particular, programmatic media is a fast-growing ...
One of the big takeaways from today's just-released second edition of the Association of National Advertisers' (ANA) programmatic supply chain report is that, less very well may be more. More ...
NEW YORK—In a notable expansion of its programmatic advertising capabilities, Dish Media has launched Dish Connected, a new advertising solution that for the first time allows Dish TV's live linear ...
Customer experience is the next competitive battleground. And when waging that battle, creativity is good, but the technology behind it is crucial. Programmatic media buying combines creativity and ...
After years of progress eliminating waste in programmatic media buys, the Association of National Advertisers has added new benchmarks for brand safety and "suitability," including explicit risks to ...
Across 35-plus years in the media business, I’ve observed changing consumer behavior and the media strategies that follow it. Today’s consumer path to purchase is non-linear and more digitally ...
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