Havas Group has announced the release of the Client Trading Solution (CTS), a programmatic solution offering clients visibility and control over their advertising campaigns. The platforms allows ...

With more ad sales being done programmatically, FreeWheel, Comcast’s ad-tech company has introduced a new product designed to enable media companies manage inventory across sales channels. FreeWheel’s ...

Programmatic is a solution to an old problem: the inefficiencies of manual buying and selling. These old inefficiencies block advertisers from attaining the mystical goal of actually getting the right ...

LOS ANGELES--(BUSINESS WIRE)--Rubicon Project (NYSE: RUBI), which operates one of the largest advertising marketplaces in the world, was recognized this week for its exceptional technology and ...