Depending on who you ask, talking about car companies making clay models during the designing process will elicit either an "I'm sorry, what?" or "Well of course." Sculpting facsimiles of in-progress ...

Ford announced it is now recycling almost 2,300kg of its modeling clay each year. Despite digital design technology, the automaker still builds full-size clay models of its vehicles. "We are ...

“Any form of art is therapeutic. It helps you forget all other problems, and concentrate on the present,” says Sangeetha Ramakrishnan. One look around the artist’s recently opened terracotta modelling ...

Despite the dominance of digital tools in modern engineering, leading automakers continue to craft full-scale clay models for new vehicle designs. This labor-intensive tradition, still prevalent in ...