Learn how financial modeling projects future performance and supports strategic planning with essential components like ...

Iridio has collaborated with Keen Decision Systems to strengthen its Media Mix Modeling (MMM) and Multi-Touch Attribution (MTA) offering. The alliance enables brands to forecast marketing ROI with a ...

The business world is bursting with what-if scenarios. One needs to look back no further than the 2020 pandemic to understand that companies must plan for a variety of situations. What if we don’t get ...

Instead of asking once a year, “What is our strategy?”, executive teams are asking, “What are we learning right now that ...

Note: This article is the second in a series about how firms can successfully reassess and reimagine their business models. Read the first article here. Failure to plan is planning for failure. That ...

Alignment between strategy and execution is the invisible multiplier behind every high-performing organization.

For decades, hospitals and health systems relied heavily on external consultants to guide strategic decision-making. With limited internal resources and access to fragmented data, these organizations ...

In the contemporary business landscape, information technology is the central nervous system of most organizations. Its ...

In a constantly shifting business landscape driven by hyper-competition and accelerating rates of change, company managements from small boutique firms to large enterprises increasingly are realizing ...

Many small and medium-sized enterprises (SMEs) become so engrossed in daily operations that they leave little time for ...