Meta’s Threads app is leaning into impermanence. Starting Monday, the platform is rolling out “ghost posts,” a new post format for sharing fleeting thoughts that automatically disappear after 24 hours ...

Mark Zuckerberg and Elon Musk averted a cage fight last month but the companies they oversee -- Meta and Twitter, respectively -- are set to square off in direct competition. Meta, the parent company ...

Meta late Wednesday debuted a social media app called Threads that the social media giant describes as "Instagram's text-based conversation app." The new service, which looks set to compete with ...

Just two years since its launch as a competitor to Twitter (now X), Meta’s Threads has topped 400 million monthly active users (MAUs), Instagram head Adam Mosseri announced on Tuesday. “As of a few ...

User traffic on Twitter has slowed since the launch of Meta’s text-based platform Threads, which has already surpassed 100 million sign-ups since its debut last week. Threads launched in the U.S. on ...

The new Threads feature lets you share your posts — or anyone else's — to your Instagram Story without leaving the Threads app.

UPDATE: Oct. 30, 2025, 5:32 p.m. Meta confirmed to Mashable that Threads ghost posts appeared in web searches after the 24-hour expiration period and that the issue had been fixed as of Oct. 30. "We ...