Hasbro and Universal Brand Development collaborated to bring to life a true oddity. This is the Back to the Future branded Transformer called Gigawatt. Alongside the release of this transforming ...

Transformers taglines say that they are "robots in disguise" and "more than meets the eye." That's certainly true if you consider that the Japanese toys were brought to the U.S. by Hasbro in 1984, ...

Bridget Carey is an award-winning reporter who helps you level-up your life -- while having a good time geeking out. Her exclusive CNET videos get you behind the scenes as she covers new trends, ...

Transformers were inspired by a Japanese toy company called Takara. After purchasing the rights to Takara’s shape-shifting robot action figures, they rebranded them as Transformers. Hasbro enlisted ...