Discover how customer-driven pricing sets prices based on perceived value and its impact on e-commerce, affecting consumer choices and competitive strategy.
Customers worldwide are moving faster than ever before, hopping from device to device, buying anywhere. That's creating opportunities for digitally savvy retailers. But it is also creating challenges ...
In the crazy world of e-commerce, pricing has a big potential to either make or break your business. The competitive market is changing rapidly, with new players entering the market and consumer ...
With a complete halt in foot traffic, brands of all sizes quickly recognized that Direct to Consumer (DTC) e-commerce must be their channel of choice. Brands that relied on brick and mortar partners ...
There are myriad resources available to entrepreneurs when it comes to growing and scaling start-up ventures. However, even the most seasoned veteran may not fully grasp the complexities of selling ...
Duncan Keene is UK managing director of ContentSquare, a next-generation user experience (UX) analytics platform for online businesses. Duncan has over 10 years experience within software start-ups.
When it comes to building a successful e-commerce brand, few things are more important than truly understanding your customers. Of course, that’s where the problem comes in–many e-commerce ...
It’s the busiest shopping period of the retail calendar but this year, ecommerce merchants are facing not only all the usual stresses of the holidays: they’re also facing a rising flood of fraud.
The outlook for ecommerce is currently up in the air, industry leaders share what they’re seeing in online retail and tips for surviving the uncertainty. At first glance, it’s easy to assume that ...
A few years ago on my way to the office I was listening to a radio story about the quarterly earnings of a major U.S. retailer. In the story, losses from damaged goods were lumped in the same ...