The rules of the LinkedIn game change all the time and you have to keep up if you want to win. Don't get caught out doing what worked in 2020. It doesn't work now. Your ideal customers are right there ...

One day in November, a product strategist we’ll call Michelle (not her real name), logged into her LinkedIn account and switched her gender to male. She also changed her name to Michael, she told ...

Forbes contributors publish independent expert analyses and insights. Jodie Cook covers AI, marketing & LinkedIn for coaches & entrepreneurs To master LinkedIn's evolving algorithm, be intentional.

The LinkedIn algorithm can feel like a mysterious gatekeeper, deciding which posts reach only a few connections and which break free into wider feeds. For professionals, creators, and brands, ...

Flipping their gender setting to "male" and even posting photos with fake mustaches, a growing number of women on LinkedIn have posed a provocative challenge to what they allege is an algorithmic bias ...

You might have noticed that your LinkedIn feed looks a little different lately. Specifically, outdated posts might be popping up on your feed, or engagement is lower than usual. Don’t worry – it isn’t ...

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