In privacy-regulated verticals, 50% of respondents say that contextual is their main targeting tactic.

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced that content-level audio contextual and ID-free audience targeting and cross-platform campaign ...

Comscore, a global leader in measuring and analyzing consumer behaviors, today announced the release of its new program-level capabilities within Comscore Content Measurement (CCM). This new module in ...

Content is still king – so long as you measure it correctly, Comscore’s Steve Bagdasarian told AdExchanger at CES 2026.

Comscore, Inc. has been granted accreditation by industry watchdog Media Rating Council for its national and local TV-audience measurement services for households and average audiences, a critical win ...

To find a multi-bagger stock, what are the underlying trends we should look for in a business? One common approach ...

Clients of the largest U.S. media agency will be able to use Proximic by Comscore's AI-powered contextual technology When you purchase through links on our site, we may earn an affiliate commission.

FOX News Digital Leads All News Brands and Broadcast Networks with Multiplatform Views and Minutes ...

WASHINGTON, D.C. — The Reston, Va.-based media consumption and partner for planning, transacting and evaluating media across platforms seeking to win more business in the TV ratings arena has just ...

Comscore now has something Nielsen doesn’t: local TV measurement accreditation. On Wednesday, Comscore announced that it secured Media Rating Council accreditation for both national and local TV ...

RESTON, Va.—As media companies explore alternative measurement systems for audiences and ads, Comscore has announced that it has been granted accreditation by the Media Rating Council (MRC) for the ...

Comscore, Inc. has been granted accreditation by industry watchdog Media Rating Council for its national and local TV-audience measurement services for households and average audiences, a critical win ...