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With back-to-school (BTS) in full swing, shoppers are navigating pressing economic challenges like inflation and financial uncertainty, they increasingly seek convenient and cost-saving solutions.

In 2026, more brands will adopt a holistic incentives marketing approach, uniting loyalty program management and personalized ...

Starbucks is bringing back its tiered loyalty program.

The Starbucks Reward Program is getting a huge makeover this spring. Here's what Florida customers can expect with new tiered ...

A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...

Just Salad is taking a different approach to loyalty. Instead of the typical, points-based structure used by most restaurants ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. Loyalty programs have evolved far beyond their humble ...

NEW HARTFORD, N.Y.--(BUSINESS WIRE)--Millions of customers, one goal: making loyalty smarter, simpler, and more rewarding than ever before. EG America, LLC, one of the largest and fastest growing ...

A compelling loyalty and rewards program can be a significant differentiator in the competitive financial services landscape. These programs can improve customer retention at neobanks, add more value ...

Dealership success increasingly depends on combining strategic vehicle acquisition, transparent pricing, and effective ...