The Google AdWords blog has finally announced that the new display URL policy will go into effect the week of February 24th. The new policy, which I reported at the Search Engine Roundtable about a ...

Gordon Campbell posted images on Twitter of Google testing making the first letter of the display URL in the AdWords ad results capital. He said that in the AdWords backend, ad management area, the ...

PPC Hero wrote that Google would be making changes to the AdWords display URL policy on April 1st. I asked Google for more details on this policy change and they informed me that the policy is ...

While search marketing has certainly seen its share of change over the last decade and half, there have always been some things that remain constant. One of these has been the Display URL—that ...