Having held their two-person — plus listeners — book club this past summer, host Scott Tong and Here & Now’s go-to book expert, Traci Thomas of “The Stacks” podcast, discuss how to run a successful ...
The rise of self-publishing heightens the need for authors to engage experienced book publicists to compete effectively. Identifying a PR firm with a strong track record and deep understanding of the ...
No doubt about it, we live in a unicorn nation. Many people believe that less than a billion just doesn’t cut it anymore. In my book Start. Scale. Exit. Repeat. I’ve nicknamed this mentality “Silicon ...
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