A prancing horse. A leaping jaguar. A three-pointed star. Most of us not only recognize these symbols and the brands they represent, we likely have an emotional reaction (good or bad) to them. Logos ...

The Duster has developed a 'cult' brand following after Renault was credited with pioneering the midsize SUV segment in 2012, ...

Emblazoned on signs at thousands of gas stations worldwide, Chevron Corporation’s (CVX) stacked blue and red “V” logo is an instantly recognizable symbol of corporate identity, one so iconic it ...

In late August 2025, chain restaurant Cracker Barrel updated its logo to remove the "Uncle Herschel" character that had been present since 1977. Some people decried the rebrand as "woke" while others ...

As with many sports, golf has become an increasingly commercialized game. Players' kits are littered not with embroidery paying homage to the sport itself but rather to their sponsors. Tiger Woods, ...