It’s no secret that social media marketing can help your business build brand awareness, connect directly with your target audience, drive more traffic to your products and services and increase ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

Social media is an essential and valuable marketing tool for small businesses. However, devoting the necessary time and resources to developing and implementing a solid social media strategy is often ...

Social media is one of the most powerful innovations of the last 20 years. While the internet was able to make the world accessible with a click of a button, social media was the tool that connected ...

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. Related: Top 10 Social Media ...

All your favorite bands, brands, and beef jerkies have one now: a social-media manager. Recently, Jake Updegraff, an independent social-media manager, created a celebrity trend for his client Alicia ...

With five years of experience as a writer and editor in the higher education and career development space, Ilana has a passion for creating accessible, relevant content that demystifies the higher-ed ...