Generative AI can create content in seconds. But when it drifts from your brand, the real costs begin. Here’s why consistency is the missing layer in AI marketing.

Hocking initially joined Ubisoft to work on the legendary 2002 stealth action adventure Tom Clancy's Splinter Cell, which he ...

Vantage Studios, the Ubisoft subsidiary that now manages the publisher's biggest brands, has announced a fresh leadership team for Assassin's Creed. The blockbuster historical stabathon series will ...

Had the development team behind Highguard followed a few key steps that made ARC Raiders great, they might have had a chance.

Few entertainment products generate as much speculation as a new installment in the Grand Theft Auto series. Since the ...

Ubisoft has just released the first piece of concept art for Assassin's Creed: Black Flag Resynced, finally confirming its ...

The Assassin's Creed Black Flag remake has officially been confirmed by Ubisoft, and its launch has a lot of weight on its shoulders.

Arc Raiders ' Shrouded Sky update brings plenty for raiders to check out, ranging from new ARC to fight to fresh quests to take on. And if you're keen on seeing and doing everything this new content ...

Earlier this year, Ubisoft unions called for a strike against the video game publisher, and it's happening right now. Over 1,200 Ubisoft employees have walked out on their jobs in protest over the ...

Assassin's Creed Shadows launched last year on March 20, and turns one-year old in just a couple of weeks. Guesdon says as the team reaches this anniversary milestone, it is moving Shadows into its ...

Tonight's PlayStation State of Play broadcast has featured a full reveal for Project Windless, a single-player action RPG long in development at the Montreal studio set up by PUBG publisher Krafton.

Ubisoft announced Assassin's Creed Black Flag Resynced for PC, PS5, and Xbox Series X, a remake of the beloved Assassin's Creed pirate game.