Benchmarks show Google's Gemini 3 handily beating OpenAI's latest GPT-5.1 model, but there are still reasons to use ChatGPT.

The top boss of Google has warned even his own company’s AI models are prone to ‘errors’, and we should not ‘blindly trust’ ...

Generative Engine Optimization is transforming digital visibility as AI models rise, challenging the $80B SEO industry and requiring urgent executive focus.

SEO is not dead. Illyes also said “SEO is not dead.” Yes, we have all heard about SEO dying countless times as Google Search ...

It's never been easier to quit Google search, as consumers turn to TikTok, Reddit, and ChatGPT to find answers.

The use of generative AI in search is on the rise and has profound implications for search engines like Google, as well as ...

Back in July, Google announced Web Guide, an AI-organized search results page that experiments with how we find, surface and ...

Google has spent three years rebuilding its identity after OpenAI’s meteoric rise jolted the company into action.

This release comes as Writer continues to gain industry adoption and new enterprise-focused customers, including Aptitude ...

The hype was all about instant easy money, but the reality demands stability, strategic execution and long-term thinking. At ...

Oren Cohen Shwartz, Chief Executiv Officer of Delasport, examines why the sportsbook vertical must evolve beyond pure ...