We suspect many folks have heard of Roblox, the popular video game for computers and mobile devices. But there is something else called Roblox Studio, and we find it rather interesting. If you’re into ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Roblox has become a testing ground where kids and teens build their own video games and let others play them. The virtual world has become a way for kids to understand physics, learn coding, and build ...